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International Market of Cinema and African Television (MICA)

Access to the international market for African works / the ACP-EU Culture program, an envelope of € 40 million available

“Within a month, the guidelines for selecting international funds to fund film and audiovisual content producers will be published.”

The announcement was made during MICA’s ” Breakfast ” on February 26, 2019. It was in the framework of the 10th European Development Fund (EDF) that the ACP-EU Culture program was born. an envelope of 40 million euros to strengthen the economic and social dimension of the various sectors of culture including film production. This initiative, according to William Codjo, Economist, expert in governance of culture, aims to make more competitive on the international market, productions from ACP countries (Asia-Caribbean-Pacific). “Our strategy is to tell them that (…) we will give you the means to do better and to go to other horizons”, he explained to professionals in the film industry. For him, the entrepreneurial dimension must guide the cultural actors of the ACP States because the creative industries, including cinema, constitute an industry in its own right. It is therefore important for cultural actors to work to make all the links in the film value chain exist and to make them viable. Thus, the Cannes Film Festival will give the opportunity to officially launch these guidelines to access funding from international funds dedicated to the film industry. Alain Modot, Vice-President of Diffa and Anouchka De Andrade of Lab Venice and Karine Barclais, President of the Afriques Pavilion at the Cannes Film Festival participated in this panel.